The Fableist is a collaboration that gives special attention to the craft and story behind each wine. We work to tell this brand’s story daily, through its tasting room design, labels, marketing correspondence and social media copy.
Inspired by the tales and trails of winemaking, The Fableist adapts its labels from Aesop’s fables. Each story is a lesson that the makers have learned along the way.
“May your heart bubble over with gratitude for this sweet indulgence— savor every sip as you taste gold upon your tongue. For patience, not greed, will heed prosperity and joy.”
Interior and exterior design for the Fableist tasting room.